When I started at Sony Online our company website looked very, very different. It hadn't been updated in years and was in desperate need for a redesign. We redesigned the entire corporate site and I was lead on several subpages. Major tasks that I completed were the Community page redesign, Recruit A Friend, Station Cash pages and purchase flow, SOE Game Cards purchase page, and others. During my time at Sony I also designed web banners, icons, forums, avatars, wallpapers, and more.

The login and signup acquisition page I designed.

The login and signup acquisition page I designed.

The Homepage and Community Page hubs I redesigned for SOE.

The Homepage and Community Page hubs I redesigned for SOE.


The Recruit a Friend project for SOE was one of the most complex and involved projects that I was a part of during my time at Sony Online. The general premise was that for every friend you recruited to sign up for a Station account you would receive in-game rewards and "rank up" on our site. You'd unlock exclusive badges, promo items, and ranks that were only given to those in the Recruit a Friend Program. I worked with a Producer, Art Director, and the marketing team to deliver the final project.

This went through several revisions and much of the initial pages proposed by the Marketing team were adjusted, revised completely, or just tossed out after each design delivery. After a lot of Art, UI and UX design done by myself and the producer we were able to deliver the final project that can be seen today. I designed all art on these pages as well as all icons and the Ranks and Badges insignias.